Evaluation- What have you learned from your audience feedback?

We collected many peoples feedback on our film trailer and decided to change a few things. We learnt that by using the same colour scheme throughout the media production, we can attract a bigger audience as they recognise the style and what film were advertising. We also learnt about what fits what in the trailer for example the types of music to use and where to put the music when needed. The feedback also helped when considering what they would like to see in a trailer, because if they wanted to see a certain main character in the trailer then it would help us decide whether we should put that person in. The audience feedback also showed us that we should have used more cuts, so we decided to add more to the trailer which worked out great. We also used audience feedback for our poster and our magazine front cover. We showed them both of our ancillary tasks and asked them whether it makes sense and whether the colour scheme was recognisable to our trailer. The audience feedback was mainly positive but some did comment about the colour scheme as we did have a different, darker approach to it; we then changed it to more primary colours to highlight the comedic aspect of the poster.