Evaluation- How effective is the combination of your main product and ancillary texts?

The combination between the main product and our ancillary task which are our poster and magazine cover are very effective. They are effective because they all link together as they are advertising the same media production which is How to train a zombie film. We have used the main characters to advertise the film in all of our media products from our poster, magazine cover and our trailer. We used the same main characters in the magazine cover and the poster as we wanted to attract our audience through these characters as they are the main icons of the film. We have used the same style of writing and font for the title of the poster and the title of the magazine front cover. This showed continuity and would show our audience what theme the film is about as the style of writing is set in zombie font. We’ve used the same colour scheme throughout which is green, yellow and red. We have used the green and yellow as our background to our magazine and used the titles in our trailer as green and yellow. We used this so that when our audience saw these types of colours they would recognise the theme and it would help them see what genre of film we are advertising.